But does bike making really contribute much to the Hungarian economy? Maybe the following news item offers an answer: a couple weeks ago, Bosch, the electronics and services giant, opened a new plant in Miskolc that's been tasked with mass production of its new electronic bike motor.
This new plant -- which will produce some automotive gizmos along with the bike motors -- will add about 1,100 new jobs to Bosch's Miskolc operations. That's nothing to sniff at in the middle of a recession. Still, it was a surprise to learn which government official attended the plant's ribbon cutting: Prime Minister Viktor Orbán.
|Flanked by two big wigs from Bosch is the biggest cheese the Hungarian government has to offer.|
The motor was developed and produced in a small run in Mondeville, France, Bosch’s lead plant for eBike technology, Horton explained. Mass production was assigned to Hungary: an existing Bosch facility in the town of Hatvan will produce the motors’ electronics while the new plant in Miskolc will handle final assembly of the motor and drive unit.
|These things are going to be a hit in China.|
Maybe it's fanciful thinking, but it seems to me that the government could do well by pulling out all the stops to promote Hungary as a cycling country: as a destination for cycling tourism, as a country of bikable cities, as a centre for cycling sport. If it does this, more economic plums like the one that dropped on Miskolc are sure to follow.