Sunday, January 24, 2010

Riding in a Wintry Wonderland

Bicycle Ice and Texting
Originally uploaded by [Zakka / Mikael]

If you don't normally ride your bike during winter, this is a good week to try it. Taking a cue from their brothers-on-bikes in Copenhagen -- where cyclists, as a matter of course, write SMSes while riding one-handed on frozen ponds without helmets -- the Hungarian Cyclists Club is telling Hungarians to buck up and get on their bikes. Fair-weather cycling is for pussies.

The Bike to Work in Winter campaign runs all this week, with each day having a different theme and corresponding special event.

Since it's run by the government in partership with the Hungarian Cyclists Club, the campaign includes programmes throughout the country. But Budapest will be the center of activity, so if you're living in the capital, there will be plenty to take part in.

The campaign officially kicked off on Sunday with various organised recreational rides around the countryside. Then starting tomorrow, the workweek programme begins according to the following schedule of themes and events:

This is just to provide non-Hungarian speakers an idea of what's on offer. For more specific detail on places and times, check the Bike to Work homepage.

By contrast to the spring and fall Bike to Work campaigns, this winter programme DOES NOT involve a contest to see who can rack up the most kilometres. Neither does it require registration. It's a short but sweet programme to persuade people that transport cycling can be an all-weather activity. Just put on your hat and gloves, and before you get far you'll be warmer, and definitely more invigorated, than your car-commuting colleagues.

1 comment:

anna said...

Very good idea to have such small programs. One doesn't feel so alone then :).